Content & Marketing skills
These skills turn a single brief into research-backed, on-brand content — blog posts, newsletters, captions, PDP copy — written in Melinda Maria's voice and ready to publish across our social channels. Click any skill for its full guide with 20 Melinda Maria examples.
content-engineContent EngineCowork & Chat
A full content production pipeline: hand it one topic or brief and it researches the angle, drafts a blog post, pulls out an email-newsletter excerpt, and writes three platform-ready social posts — all in one pass, all in MM voice.
e.g. "Content engine — topic: the new Lariat collection drop. Build me a blog post, a Klaviyo newsletter excerpt, and three social posts (one IG, one TikTok hook, one Pinterest), all in MM ‘everyday luxury’ voice and pulling the bestseller styles from Shopify."
content-creatorContent CreatorCowork & Chat
A marketing toolkit for writing content with a consistent brand voice and strong SEO — it bundles a brand-voice analyzer, an SEO checker, reusable content frameworks, and a content-calendar template.
e.g. "Analyze the last ten product descriptions on melindamaria.com plus our top three Klaviyo emails, then write me a one-page MM brand-voice guide #marketing can paste into briefs."
content-research-writerContent Research WriterCowork & Chat
A collaborative writing partner for long-form pieces — it researches, adds real citations, strengthens your hook, and gives section-by-section feedback while keeping your voice intact.
e.g. "I’m writing a thought-leadership piece on sustainable and ethical sourcing in fashion jewelry — help me build the outline, research current industry data, and add proper citations I can stand behind."
research-synthesizerResearch SynthesizerCowork & Chat
Gathers information from several sources at once, compares them, flags where they agree or conflict, and delivers a clean synthesis with a confidence rating on every finding — so you know how much to trust each point.
e.g. "Research synthesizer: what jewelry trends are forecast to drive demand this fall (charms, statement lariats, pearls) — pull from trend reports, competitor sites, and social commentary, and rate how confident I should be in each call."
seo-optimizerSEO OptimizerCowork & Chat
An SEO specialist for melindamaria.com — keyword research, on-page optimization, meta tags, schema markup, internal linking, and Core Web Vitals guidance to win more organic search traffic.
e.g. "Optimize the Lariat collection page on melindamaria.com for SEO — keyword research, a title tag and meta description under the limits, heading structure, and the right collection-page schema."
teach-your-voiceTeach Your VoiceCowork & Chat
Builds a saved brand-voice profile so Claude writes the way Melinda Maria actually sounds — fun, playful, ‘everyday luxury’ — instead of generic, robotic AI copy.
e.g. "Build our Melinda Maria brand-voice profile — I’ll paste our best IG captions, three Klaviyo emails, and five product descriptions; analyze the patterns and capture the fun, flirty ‘everyday luxury’ tone plus the phrases we’d never use."
article-extractorArticle ExtractorCowork & Chat
Pulls the clean text out of any article or blog URL — no ads, navigation, popups, or newsletter clutter — and saves it as a tidy, readable file.
e.g. "Extract these five competitor and trend-report articles on 2026 jewelry trends into clean text files, then hand them to Research Synthesizer to find where they agree and disagree."
upload-postUpload PostCowork & Chat
Publishes content to many social platforms in one shot — TikTok, Instagram, YouTube, LinkedIn, Facebook, X, Threads, Pinterest, Reddit, and Bluesky — with scheduling, first-comment, and built-in analytics.
e.g. "Take the three captions Content Engine just wrote for the Lariat drop and schedule them — the Reel to IG and TikTok Tuesday 10am PT, the carousel to IG and Pinterest Wednesday, and a text teaser to X and Threads — show me the full plan before you queue anything."