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content-creator

Content Creator

A marketing toolkit for writing content with a consistent brand voice and strong SEO — it bundles a brand-voice analyzer, an SEO checker, reusable content frameworks, and a content-calendar template.

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How to use it
Use it three ways. To lock in voice: it analyzes existing MM copy and documents the tone attributes to reuse. To write blog posts: pick a framework, draft, then run the SEO check (it scores keyword density, headings, meta tags, internal links). To plan a month: it fills a content calendar using a 40/25/25/10 content-pillar mix and optimal posting times. Best practice: research keywords first, draft, then optimize — and aim for an SEO score above 75 before publishing.
How to invoke / keep it on
Describe the content task (“write an SEO blog post about…”, “analyze our brand voice”, “plan next month’s calendar”) and Claude loads it. Keep it on across a project by referencing it in the Project instructions.
20 powerful examples for Melinda Maria
Copy, tweak, make them yours. Just describe the task — Claude loads the skill automatically.
01"Analyze the last ten product descriptions on melindamaria.com plus our top three Klaviyo emails, then write me a one-page MM brand-voice guide #marketing can paste into briefs."
02"Write a 1,800-word SEO blog post on ‘how to choose the right necklace length’ targeting ‘necklace length guide’ — optimize headings, meta description, and add internal links to our Lariat and tennis-necklace collection pages."
03"Plan our July content calendar across the blog, Klaviyo, IG, TikTok, and Pinterest using a 40/25/25/10 pillar mix, anchored on the summer huggies launch, with posting times and a KPI for each week."
04"Take our Pavé Huggies launch blog post and run the SEO optimizer on it — give me the score, the keyword-density fixes, and a tighter meta title and description under the character limits."
05"Pick a content framework and write a ‘how-to-style’ blog post on layering lariats and pendants, then run the SEO check and don’t hand it back until the score clears 75."
06"Draft ten on-brand product descriptions for our new charm SKUs — pull the real names, materials, and prices from Shopify — keep each playful, benefit-led, and consistent with our voice guide."
07"Build a 90-day editorial calendar for the blog using the 40/25/25/10 pillar mix, mapped to our seasonal drops (summer huggies, fall charms, holiday gifting), with a target keyword and KPI per post."
08"Write a comparison blog post ‘gold-plated vs. gold-filled vs. solid gold’ using the right framework, optimize it for search, and add internal links to the relevant collection pages on melindamaria.com."
09"Analyze our current IG captions and TikTok copy, document the tone attributes, and turn them into a reusable caption template #marketing can fill in for any new drop."
10"Plan next month’s Klaviyo content using the content-pillar mix — map which sends are educational, which are product, which are community, and which are promotional — with optimal send times for our list."
11"Write a 1,500-word gift-guide blog post ‘best jewelry gifts under $150’, optimize headings and meta tags, and pull the actual under-$150 bestsellers from Shopify so the picks are real."
12"Take this rough founder’s-note draft and rewrite it in MM voice for our anniversary email, then check it against our brand-voice guide and flag anything off-tone."
13"Do keyword research for ‘everyday gold jewelry’, choose the strongest target, then draft an SEO-optimized pillar post and tell me the score plus the top three fixes before publish."
14"Write five Pinterest pin descriptions and five IG carousel captions for our stacking-rings collection, all keyword-aware and in our playful everyday-luxury voice."
15"Audit our top blog post for keyword density, heading structure, meta tags, and internal links, then give me a tracked-change rewrite that lifts the SEO score without making it read like keyword stuffing."
16"Build a content brief template for #marketing that bakes in our brand voice, the pillar mix, target-keyword fields, and the pre-publish SEO checklist, so every freelancer brief is consistent."
17"Write a ‘behind the design’ blog post about how our Lariat collection came together, in MM voice, and suggest three repurposed social posts plus a Klaviyo excerpt from it."
18"Plan a one-week content sprint for a flash sale: blog post, three emails, and daily social across IG, TikTok, and Pinterest, with posting times and a clear KPI per channel."
19"Take our ‘jewelry care’ topic, choose the explainer framework, draft the post, optimize it for ‘how to clean gold-plated jewelry’, and add FAQ-style subheads so it can earn a featured snippet."
20"Refresh our five oldest blog posts — update copy to current voice, re-optimize meta tags and internal links, and give me a prioritized publish order based on which has the most SEO upside."
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